Archive for the 'Terms' Category

Printer Consumables Don’t Have to Equal Big Expense

Tuesday, July 22nd, 2008

I currently work as head of a prepress and digital label printing department. Digital printing can be an expensive business, with some pretty hefty up front costs. However I have found over the last year that it is the printer consumables, such as toner cartridges that can really eat into the companies profits. The […]

NBC’s Super Brand at Work

Thursday, March 13th, 2008

I was watching TV last night when something dawned on me. The NBC.com logo that appears repetitively through the night is actually just the logo with “.com”. Not the letters NBC but just the logo. I probably didn’t notice this before because I just read it as NBC even though there were no letters that […]